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ABOUT

Rimowa
Mobile

 

Spring 2023-4 weeks

ArtCenter Class Project

Consumer Electronic+CMF Study Project

(*Student Project has no affiliation with Rimowa*)

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RIMOWA

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RIMOWA is a global lifestyle brand with a mission to create the essential tools for a lifetime of travel. The brand dedicates itself to develop unique products where function coexists with luxury, heritage with innovation, and craftsmanship with design.

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"Expert travelers need       expert travel solutions."

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Concept.

The mobile phone's overall design made use of RIMOWA’s iconic grooves. And It has an additional battery on the back to give the travelers additional battery.

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Concept.

Moreover, this battery works as both a power source and a decorative item. It comes in various colors and finishes to give RIMOWA’s customers a highly considered and individualized brand experience.

Concept Development.

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Space.

Elegant, Mysterious, Luxury

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Rimowa Mobile Details

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Detachable Battery Module

As a lifestyle brand, Rimowa does include a lot of colors in their designs. 

Color Exploration

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Energetic, Cheerful, Enthusiastic

Mango.

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Bamboo.

Calm, Fresh, Healing

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Creative, Curious, Chic

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Lavender & Citron.

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